Your booth is paid for. Make the cards pay too.
Every lead from your fair, followed up within 48 hours, with meetings booked in your calendar.
You approve every email before it's sent. Replies come to your inbox.
Ask a question on WhatsApp
Leads from your fair
| Buyer | Score | Status |
|---|---|---|
| Lichtwerk Handels GmbHGermany · Hamburg | A | Meeting booked |
| Al Noor Trading LLCUAE · Dubai | A | Replied |
| Brightline Supply Inc.USA · Chicago | B | Emailed |
| Mehta Home ImportsIndia · Mumbai | B | Replied |
| Kessler Licht GmbHGermany · Munich | C | Emailed |
Sample. Buyer names are made up.
Your booth cost HK$45,000. What did each card cost you?
Enter your booth cost and the number of cards you collected.
That's what every unanswered card cost you.
Buyers meet many suppliers at a fair and keep 2 or 3. The first supplier to follow up with details from the booth is the one they remember. One InnoEX buyer held about 12 meetings and left with 2 or 3 likely partners.
How it works
4 steps in 14 days. You only do the first.
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Step 1 · Last day of the fair
You hand over the cards
Give us your business cards and scan list. Photos of the cards on WhatsApp are fine.
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Step 2 · Within 24 hours
A clean, scored list
Every card goes into one spreadsheet. We research each buyer: company, size, country and what they import. Each one is scored A, B or C.
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Step 3 · Within 48 hours
First email to every buyer
A personal email to each buyer, in your name, about what they asked at your booth. It lands at 9am their time, after you approve it. Then 2 more emails, plus calls or WhatsApp to A and B buyers.
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Step 4 · Day 14
Meetings booked and a report
Meetings go straight into your calendar. The report shows who replied, who booked, and who to keep warm.
It lands at 9am where your buyer is
We send at their start of day, not yours, so your email is at the top of the inbox. Sample times for a week in November.
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Mumbai9:00am localSent 11:30am in Hong Kong
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Dubai9:00am localSent 1:00pm in Hong Kong
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Hamburg9:00am localSent 4:00pm in Hong Kong
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Chicago9:00am localSent 11:00pm in Hong Kong
On Day 14 you open your calendar and the meetings are already there, with notes on each buyer.
What you get
This is the actual work, with made-up buyers. Pick a step to see what lands on your desk.
| Buyer | Contact | Country | Staff | Imports | Score | Status |
|---|---|---|---|---|---|---|
| Lichtwerk Handels GmbH | Jonas Becker | Germany | 40 | LED panels, downlights | A | Researched |
| Al Noor Trading LLC | Omar Haddad | UAE | 65 | Hotel and project lighting | A | Researched |
| Brightline Supply Inc. | Dana Collins | USA | 120 | Commercial lighting | B | Researched |
| Mehta Home Imports | Priya Mehta | India | 12 | Decorative lamps | B | Researched |
| Kessler Licht GmbH | Anna Kessler | Germany | 8 | Outdoor lighting | C | Researched |
Dear Jonas,
Thank you for visiting our booth at the Autumn Lighting Fair on Thursday. You asked about the 12W LED panel in warm white, and our MOQ for a trial order.
Our MOQ is 500 pieces. For a trial order we can do 200. I have attached the spec sheet and a quotation for both.
We can send samples to Hamburg this week. Would a short call on Thursday or Friday suit you?
Best regards,
Your name
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Lichtwerk Handels GmbHAMeeting booked
Video call Thu 16:00 HKT. Wants samples of the 12W panel first.
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Al Noor Trading LLCAReplied
Asked for a quotation on 2,000 pieces for a hotel project. Send by Friday.
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Mehta Home ImportsBReplied
Not buying this season. Keep warm: contact before the spring fair.
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Brightline Supply Inc.BEmailed
No reply after three emails. Keep warm: send the new catalogue in March.
You stay in control
The emails go out in your name. You decide what your buyers see.
One fixed price per fair
An 18 sqm deluxe booth at the Gifts & Premium Fair is HK$106,200. A 9 sqm standard booth at the ICT Expo is HK$33,240. Following up every card from it is one fixed price.
Follow-up for one fair
- Every card and Scan2Match contact in a clean spreadsheet within 24 hours.
- Each buyer researched and scored A, B or C.
- A personal first email to every lead within 48 hours, approved by you.
- 2 more emails, plus calls or WhatsApp to A and B buyers.
- Meetings booked into your calendar.
- A report at Day 14.
The 48-hour guarantee
If any lead is not contacted within 48 hours, you get a full refund.
- The 48 hours start when we receive your cards and scan list.
- The clock pauses while you approve the first email.
- It covers every lead with a usable email address or phone number.
- We guarantee the follow-up. We do not guarantee meetings.
Questions
We didn't use Scan2Match. Can you still help?
Yes. Business cards are enough. Hand us the stack on the last day, or send photos of the cards on WhatsApp. We type them up within 24 hours.
Will buyers know it's not me?
The emails go out in your name. They cover your products and what the buyer asked at your booth. You approve the first email before anything is sent.
Every reply comes to your inbox, so your buyers deal with you.
What happens to our buyer data?
Your buyer list stays yours. We handle it under Hong Kong's Personal Data (Privacy) Ordinance (PDPO). We use it only to follow up for you, and we never share or sell it.
When the work is done, we delete our copy if you ask.
Which fairs do you cover?
HKTDC fairs in Hong Kong where your buyers speak English. For example the Electronics Fairs, Lighting Fairs, Gifts & Premium Fair, Optical Fair and ICT Expo.
We are an independent company. We are not part of HKTDC.
How soon do I need to book?
Book before the last day of the fair, so we are ready when you hand over the cards. You can also book after the fair. The 48 hours start when we receive your cards and scan list.
Reserve follow-up for your fair
Tell us which fair and how to reach you. We will reply with the next steps.
